Greens start and win

Олег Баранов_фото.jpgEcotechnology in construction is now a fashionable topic. Which is quite justified: the effect of their use is obvious and very noticeable. And a comparison with ordinary buildings is always in favor of the "green". Oleg Baranov, Deputy General Director of Metropolis, spoke about the growing popularity of "green standards" in construction and their impact on the quality of life.

All green certification systems for buildings are based on the principle of reducing environmental impact. It is important, as well as the prevention of environmental pollution during construction, and the reduction of the negative impact during the operation of the building and even during its disposal. Construction according to "green" standards is a large complex of measures on the part of the developer.


The two most popular rating systems in the world are the British BREEAM and the American LEED. They appeared in the 1990s and are already quite well known in Russia. Also in 2011, our country launched its own system of voluntary certification "Green Standards". It is based on the same principles as its Western counterparts, but it also takes into account local peculiarities, for example, Russia's climatic diversity, and also fully complies with our regulatory framework.

On average, the additional costs of designing and constructing a building that can pass green certification amount to about 6% of the total investment in the project. They pay off in up to 10 years. Currently, green certification in Russia is more popular in the commercial real estate segment. The reasons for this state of affairs are clear. Since this, firstly, increases the investment attractiveness of the building. Secondly, after the completion of the construction of a commercial facility, the owner continues its operation, making a profit. In such a situation, he is directly interested in reducing the consumption of electricity and water, reducing the amount of household waste, the convenience and functionality of architectural and planning solutions that will suit even the most demanding customers. In addition, obtaining a LEED or BREEAM certificate allows you to attract large international companies as tenants. Often, this item is required when choosing an office or investment facility for a multinational corporation.

Now in Moscow, St. Petersburg, Kazan, Novosibirsk, Sochi and other large cities of Russia, dozens of facilities have been built that have passed certification according to "green" standards. In the capital, one can distinguish such projects as the headquarters of the Siemens AG concern, the Deutsche Bank office, the Oriflame building, the office of the consulting company Jones Lang LaSalle, the multifunctional complex on site 15 “Moscow City”, the objects on the territory of the Skolkovo Information Center and other significant objects. It can be predicted that in the future the number of green-certified facilities will grow steadily.

In residential real estate, the popularity of green certification is slightly lower. The investor is not interested in improving the environmental friendliness and energy efficiency of the building, since after leaving the construction cycle and selling apartments, he leaves the facility. Until the green certification has gained value in the eyes of buyers and has become an important component of the image of the project, developers will be reluctant to resort to this tool.

Read the full article on the website of the magazine "All About the World of Construction".